Data privacy

Information on data privacy

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1. Data privacy at a glance

General notes
The following notes provide a straightforward overview of what happens to your personal data when you visit this website. Personal data is any data that can be used to personally identify you. For detailed information on the subject of data privacy, please refer to our Data Privacy Notice provided below this section.

Who is responsible for data collection on this website?
Data is collected on this website by the website operator. For the website operator’s contact details, refer to the section entitled “Information about the controller” in this Data Privacy Notice.

How do we collect your data?
Firstly, we collect the personal data you provide to us. This may include data that you enter via a contact form. Other data is collected automatically by our IT systems or once you grant your consent when you visit the website. This is mainly technical data (such as your Internet browser, operating system or the time when a page is viewed). Such data is collected automatically once you access this website.

What do we use your data for?
Some of your data is collected to ensure error-free provisioning of the website. Other data may be used to analyze your user behavior.

What are your rights regarding your data?
You have the right at any time to receive information, free of charge, about the origin, recipient and purpose of your stored personal data. You also have the right to request that this data be corrected or deleted. If you have given your consent to data processing, you are entitled to revoke this consent at any time for the future. You also have the right to request that the processing of your personal data be restricted under certain circumstances. Furthermore, you have the right to lodge a complaint with the competent supervisory authority. In this regard, as well as for any further questions on the subject of data privacy, you are free to contact us at any time.

Analysis tools and third-party tools
When visiting this website, your surfing behavior may be subject to statistical evaluation. This is done primarily by means of what is known as analysis programs. Detailed information about these analysis programs can be found in the following Data Privacy Notice.

2. Hosting and Content Delivery Networks (CDN)

The content of our website is hosted by the following provider:

Amazon Web Services (AWS)
The hosting provider is Amazon Web Services EMEA SARL, 38 Avenue John F. Kennedy, 1855 Luxembourg (hereinafter referred to as AWS). When you visit our website, your personal data is processed on servers of AWS. In this process, personal data may also be transferred to the parent company of AWS in the USA. The data transfer to the USA is based on EU standard contractual clauses. For details, see: https://aws.amazon.com/blogs/security/aws-gdpr-data-processing-addendum/. For further information, refer to the AWS Privacy Notice: https://aws.amazon.com/de/privacy/?nc1=f_pr. The involvement of AWS is subject to Art. 6 (1) (f) GDPR. We have a legitimate interest in the most reliable presentation of our website. Provided that corresponding consent has been requested, data is processed exclusively subject to Art. 6 (1) (a) DGPR and Art. 25 (1) TDDDG (Telecommunications-Telemedia Data Protection Act), insofar as such consent includes the storage of cookies or access to information in the user’s terminal device (such as device fingerprinting) as per TDDDG. Any such consent may be revoked at any time. The company is certified in accordance with the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the USA, which is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt0000000TOWQAA4&status=Active. 

Order processing
We have concluded an order processing agreement for the use of the above-mentioned service. This is a contract required by data privacy law, ensuring that the service processes the personal data of our website visitors exclusively in accordance with our instructions and in compliance with the GDPR.

Amazon CloudFront CDN
We use the Amazon CloudFront CDN Content Delivery Network, provided by Amazon Web Services EMEA SARL, 38 avenue John F. Kennedy, L-1855, Luxembourg (hereinafter referred to as Amazon). Amazon CloudFront CDN is a globally distributed Content Delivery Network. Technically, the transfer of information between your browser and our website is handled via the Content Delivery Network. The use of Amazon CloudFront CDN reflects our legitimate interest in providing our website offering without errors and securely to the maximum extent possible (Art. 6 (1) (f) GDPR. The data transfer to the USA is based on the standard contractual clauses of the EU Commission. For details, see: https://aws.amazon.com/blogs/security/aws-gdpr-data-processing-addendum/. For further information on Amazon CloudFront CDN, refer to: https://d1.awsstatic.com/legal/privacypolicy/AWS_Privacy_Notice/. The company is certified according to the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the USA, which is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt0000000TOWQAA4&status=Active.

Order processing
We have concluded an order processing agreement for the use of the above-mentioned service. This is a contract required by data privacy law, ensuring that the service processes the personal data of our website visitors exclusively in accordance with our instructions and in compliance with the GDPR.

Bunny.net CDN
We use the content delivery network Bunny.net. The provider is BunnyWay d.o.o., Dunajska cesta 165, 1000 Ljubljana, Slovenia (hereinafter "Bunny.net CDN"). Bunny.net CDN is a globally distributed content delivery network. Technically, the transfer of information between your browser and our website is routed via the content delivery network. This enables us to increase the global accessibility and performance of our website. The CDN records the IP address, but this is anonymised. The CDN also collects personal data if it is entered by the user (e.g. by submitting a contact form on the website). The use of Bunny.net CDN is based on our legitimate interest in providing our website as error-free and secure as possible (Art. 6 para. 1 lit. f GDPR). You can find more information about Bunny.net CDN here: https://bunny.net/privacy/

Order processing
We have concluded a contract for the use of the above-mentioned service. This is a contract that is required under data protection law and ensures that the personal data of our website visitors is only processed in accordance with our instructions and in compliance with the GDPR.


3. General notes and mandatory information

Data privacy
The operators of this site take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this Data Privacy Notice. When you use this website, various personal data is collected. Personal data is data that can be used to personally identify you. This Data Privacy Notice explains what data we collect and what we use it for. It also explains how and for what purpose this is done. We would like to point out that data transmission on the Internet (including communication by e-mail) may involve security vulnerabilities. Complete and absolute protection of data against access by third parties is not possible. 

Note on the Controller
The Controller or entity responsible for data processing on this website is:

Bikeleasing-Service GmbH & Co. KG
Ernst-Reuter-Straße 2
37170 Uslar
Phone: +49(0) 5571 9168231
E-mail: info@bikeleasing-service

The Controller is the natural or legal person who determines alone, or jointly with others, the purposes and means of the processing of personal data (e.g. names, e-mail addresses and so forth).

Retention period
Unless a more specific retention period has been set forth within this Data Privacy Notice, your personal data will remain with us until the purpose for processing such data no longer applies. If you assert a legitimate request for deletion or revoke your consent to data processing, your data will be deleted unless we have other legally permissible or mandatory reasons for retaining your personal data (e.g. retention periods under tax or commercial law); in the latter case, the data will be deleted once these reasons no longer apply.

General information on the legal basis for data processing on this website
If you have consented to data processing, we process your personal data on the basis of Art. 6 (1) (a) GDPR or Art. 9 (2) (a) GDPR, if special categories of data are processed pursuant to Art. 9 (1) GDPR. In the case of explicit consent to the transfer of personal data to third countries, data processing shall be subject to Art. 49 (1) (a) GDPR. If you have consented to the storage of cookies or to access to information on your terminal device (e.g. via device fingerprinting), data processing is subject to Art. 25 (1) TDDDG. Any such consent may be revoked at any time. If your data is required for the performance of a contract or for the implementation of pre-contractual measures, we process your data on the basis of Art. 6 (1) (b) GDPR. If your data is required for compliance with a legal obligation, we process it on the basis of Art. 6 (1) (c) GDPR. Furthermore, data processing may be done on the basis of our legitimate interest according to Art. 6 (1) (f) GDPR. Information about the pertinent legal basis in each individual case is provided in the following sections of this Data Privacy Notice.

Data Protection Officer
We have designated a Data Protection Officer.

Mr. Andreas Sorge
DatCon GmbH | Ingenieurbüro für Datenschutz und Unternehmensberatung
Am Osterfeuer 26
37176 Nörten-Hardenberg
Phone: +49 (0) 5503 9159648
E-mail: sorge@datcon.de

Note on the transfer of data to the USA and other third countries
The tools we use include tools supplied by companies based in the USA or other third countries that are not deemed secure under data protection law. When such tools are active, your personal data may be transferred to these third countries and processed there. Please be aware that no level of data privacy protection comparable to that in the EU can be guaranteed for these countries. For example, US companies are obliged to hand over personal data to security authorities without you as the data subject being able to take legal action against such measures. It can therefore not be ruled out that US authorities (including intelligence services) process, evaluate and permanently store your data located on US servers for monitoring purposes. Such processing activities are beyond our control. 

Recipients of personal data
As part of our business activities, we work together with various external organisations. In some cases, it is also necessary to transfer personal data to these external organisations. We only pass on personal data to external bodies if this is necessary for the fulfilment of a contract, if we are legally obliged to do so (e.g. passing on data to tax authorities), if we have a legitimate interest in passing on data in accordance with Art. 6 para. 1 lit. f GDPR or if another legal basis permits the passing on of data. When using processors, we only pass on our customers' personal data on the basis of a valid contract for order processing. In the case of joint processing, a joint processing agreement is concluded.

Revocation of your consent to data processing
Many data processing operations and procedures are permissible only with your express consent. You are free to revoke your consent at any time. The legality of data processing carried out until your revocation remains unaffected by the revocation.

Right to object to data collection in special cases and to direct advertising (Art. 21 GDPR)
IF DATA PROCESSING IS CARRIED OUT ON THE BASIS OF ART. 6 (1) (E) OR (F) GDPR, YOU HAVE THE RIGHT TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA AT ANY TIME FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE APPLICABLE LEGAL BASIS FOR DATA PROCESSING IS SPECIFIED IN THIS DATA PRIVACY NOTICE. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR PERSONAL DATA UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, RIGHTS AND FREEDOMS, OR WHERE PROCESSING SERVES THE PURPOSE OF ASSERTING, EXERCISING OR DEFENDING LEGAL CLAIMS (OBJECTION PURSUANT TO ARTICLE 21 (1) GDPR).

IF YOUR PERSONAL DATA IS PROCESSED FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA RELATING TO YOU FOR THE PURPOSE OF SUCH MARKETING. THE SAME APPLIES TO PROFILING INSOFAR AS IT IS PERFORMED IN CONJUNCTION WITH SUCH DIRECT MARKETING. IF YOU OBJECT, YOUR PERSONAL DATA WILL SUBSEQUENTLY NO LONGER BE USED FOR THE PURPOSE OF DIRECT MARKETING (RIGHT TO OBJECT PURSUANT TO ARTICLE 21 (2) GDPR).

Right to lodge a complaint with the applicable supervisory authority
In the event of any breaches of the GDPR, data subjects shall have a right of appeal to a supervisory authority, in particular in the member state of their habitual residence, their place of work or the place of the alleged breach. The right of appeal exists without prejudice to other administrative or judicial remedies.

Right to data portability
You have the right to have data that we process automatically – subject to your consent or for the fulfillment of a contract – handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done to the extent technically feasible.

Information, correction and deletion
Subject to the pertinent legal provisions, you have the right at any time to obtain free information about your stored personal data, its origin and recipient and the purpose of data processing and, if necessary, a right to correction or deletion of this data. In this regard, as well as for further questions on the subject of personal data, feel free to contact us at any time.

Right to restriction of processing
You have the right to request the restriction of the processing of your personal data. For this purpose, you can contact us at any time. The right to restriction of processing exists in the following cases:

If you have restricted the processing of your personal data, this data may – apart from being stored – only be processed with your consent or for the assertion, exercise or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of a major public interest of the European Union or one of its member states.

SSL or TLS encryption
This website uses SSL or TLS encryption for security reasons and for protecting the transmission of confidential content, such as purchase orders or requests that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock icon displayed in your browser line. If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Objection to advertising e-mails
The use of contact data, published within the framework of the legal notice obligation, for the delivery of advertising content and information material not expressly requested is hereby prohibited. The operators of the site expressly reserve the right to take legal action in the event of the unsolicited delivery of advertising and related content such as spam e-mails.

4. Data collection on this website

Cookies
Our Internet pages use so-called “cookies.” Cookies are small data packages that do not cause any damage to your terminal device. They are stored either temporarily for the duration of a session (session cookies) or permanently (permanent cookies) on your terminal device. Session cookies are automatically deleted at the end of your visit. Permanent cookies remain stored on your terminal device until you delete them yourself or until they are automatically deleted by your web browser. Cookies may stem from us (first-party cookies) or from third-party companies (third-party cookies). Third-party cookies allow the integration of specific services by third-party companies with (e.g. cookies associated with payment services). Cookies provide various functions. Numerous cookies are technically necessary, as certain website functions would not work without them (e.g. the shopping cart function or the display of videos).

Other cookies may be used to evaluate user behavior or for advertising purposes. Cookies required for the electronic communication process, for the provisioning of certain functions that you have requested (e.g. for the shopping cart function) or for optimizing the website (e.g. cookies to measure the web audience) are necessary cookies. These are stored on the basis of Art. 6 (1) (f) GDPR unless another legal basis is specified. The website operator has a legitimate interest in storing necessary cookies for the technically error-free and optimized provisioning of its services. If consent to the storage of cookies and similar identification technologies has been requested, processing takes place exclusively on the basis of this consent (Art. 6 (1) (a) GDPR and Art. 25 (1) TDDDG). Any such consent may be revoked at any time. You can set up your browser such that you will be informed about the setting of cookies and only allow cookies in specific cases, to exclude the acceptance of cookies in certain cases or in general and to activate the automatic deletion of cookies when closing the browser. If cookies are deactivated, the functionality of this website may be limited. This Data Privacy Notice tells you which cookies and services are deployed on this website.

Server logfiles

The provider of the site automatically collects and stores information in server logfiles, which your browser automatically transmits to us. This information includes:

This data is not merged with other data sources.

The collection of this data is based on Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of its website. For this purpose, the server logfiles need to be collected.

Contact form
If you send us inquiries via a contact form, the data you submit via the inquiry form – including the contact data you provided – will be stored by us for the purpose of processing the inquiry and for any follow-up questions. We shall not pass on this data without your consent. The processing of this data is based on Art. 6 (1) (b) GDPR, provided that your request relates to the performance of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, the processing of said data is based on our legitimate interest in the effective handling of the requests addressed to us (Art. 6 (1) (f) GDPR) or based on your consent (Art. 6 (1) (a) GDPR) if so requested; any such consent may be revoked at any time. Notwithstanding any mandatory legal provisions – in particular statutory retention periods –, the data you enter via the contact form will remain with us until you request us to delete it, revoke your consent to store this data, or the purpose for storing the data no longer applies (e.g. after we have completed the processing of your request).

Inquiry by e-mail, telephone or fax
If you contact us by e-mail, telephone or fax, your inquiry – including any personal data (name, inquiry) supplied – will be stored and processed by us for the purpose of handling your request. We shall not pass on this data without your consent. The processing of this data is based on Art. 6 (1) (b) GDPR, provided that your request relates to the performance of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, the processing of said data is based on our legitimate interest in the effective handling of the requests addressed to us (Art. 6 (1) (f) GDPR) or based on your consent (Art. 6 (1) (a) GDPR) if so requested; any such consent may be revoked at any time. Notwithstanding any mandatory legal provisions – in particular statutory retention periods –, the data you enter via the contact form will remain with us until you request us to delete it, revoke your consent to store this data, or the purpose for storing the data no longer applies (e.g. after we have completed the processing of your request).

Hubspot CRM
We use Hubspot CRM on this website. The provider is Hubspot Inc. 25 Street, Cambridge, MA 02141 USA (hereinafter referred to as Hubspot CRM). Among other things, Hubspot CRM enables us to manage existing and potential customers and customer contacts. With the help of Hubspot CRM, we are able to capture, sort and analyse customer interactions across various channels, including email, social media and telephone. The personal data collected in this way can be evaluated and used for communication with potential customers or for marketing measures (e.g. newsletter mailings). Hubspot CRM also enables us to record and analyse the user behaviour of our contacts on our website. The use of Hubspot CRM is based on Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in the most efficient customer management and customer communication possible. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a DSGVO and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user's terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. The consent can be revoked at any time. For details, please refer to Hubspot's privacy policy: legal.hubspot.com/de/privacy-policy. Data transfer to the US is based on the standard contractual clauses of the EU Commission. Details can be found here: www.hubspot.de/data-privacy/privacy-shield. The company is certified according to the ‘EU-US Data Privacy Framework’ (DPF). The DPF is an agreement between the European Union and the United States to ensure compliance with European data protection standards for data processing in the United States. Every DPF-certified company is obliged to comply with these data protection standards. Further information is available from the provider at the following link: www.dataprivacyframework.gov/s/participant-search/participant-detail.

Data processing agreement
We have concluded an order processing contract for the use of the above-named service. This is a contract that is required under data protection law and ensures that the personal data of our website visitors is only processed in accordance with our instructions and in compliance with the GDPR.

Registering on this website
You may register on this website to use additional functions on the site. We use the data entered for this purpose exclusively to enable you to make use of the specific offer or service for which you have registered. Any mandatory information requested during registration must be provided in full. Otherwise, we will reject the registration. In the event of key changes, such as in the scope of our offering or changes that are technically necessary, we will use the e-mail address you provided during registration to inform you accordingly.

The data entered during registration is processed for the purpose of implementing the usage relationship established through registration and, if necessary, for initiating further contracts (Art. 6 (1) (b) GDPR). Notwithstanding legal retention periods, the data collected during registration will be stored by us for as long as you are registered on this website, and will then be deleted.

5. Analysis tools and advertising

Google Tag Manager
We use the Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. The Google Tag Manager is a tool that allows us to embed tracking or statistical tools and other technologies on our website. The Google Tag Manager itself does not create user profiles, nor does it store cookies or perform any independent analyses. It only serves to manage and play out the tools integrated via it. However, the Google Tag Manager records your IP address, which may also be transmitted to Google’s parent company in the United States. The use of the Google Tag Manager is based on Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in the rapid and straightforward integration and management of various tools on their website. Insofar as corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 (1) (a) GDPR and Art. 25 (1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s terminal device (e.g. device fingerprinting) as defined by the TDDDG. Any such consent may be revoked at any time. The company is certified in accordance with the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the USA, which is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt000000001L5AAI&status=Active.

Google Analytics
This website uses functions of the Google Analytics web analysis service. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. Google Analytics allows the website operator to analyze the behavior of visitors to the website. It provides the website operator with various usage-related data such as page views, duration of visit, operating systems used and the location of the user. This data is assigned to the applicable end device of the user. However, the associated user ID is not acquired. Also, we can use Google Analytics to record things such as your mouse and scroll movements and clicks. Furthermore, Google Analytics uses various modeling approaches to supplement the data records collected and uses machine learning technologies for data analytics. Google Analytics uses user identification technologies for the purpose of analyzing user behavior (e.g. cookies or device fingerprinting). The information collected by Google about the use of this website is usually transferred to a Google server in the USA and stored there. The use of this service is subject to your consent pursuant to Art. 6 (1) (a) GDPR and Art. 25 (1) TDDDG. Any such consent may be revoked at any time. The data transfer to the USA is based on the standard contractual clauses of the EU Commission. For details, see: https://privacy.google.com/businesses/controllerterms/mccs/. The company is certified in accordance with the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the USA, which is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt000000001L5AAI&status=Active.

Browser plugin

If you want to prevent the collection and processing of your data by Google, you can download and install the browser opt-out plugin available at: https://tools.google.com/dlpage/gaoptout?hl=en.

For further information on the use of user data by Google Analytics, refer to the Google data privacy and security notice at: https://support.google.com/analytics/answer/6004245?hl=en.

Google Signals
We use Google Signals. When you visit our website, Google Analytics collects information such as your location, search history and YouTube history, as well as demographic data (visitor data). With the help of Google Signals, this data can be used for personalized advertising. If you have a Google account, Google Signals visitor data is linked to your Google account and used for personalized advertising messages. The data is also used to create anonymized statistics on the user behavior of our users. 

Order processing
We have concluded an order processing agreement with Google and we fully implement the stringent requirements of the German data security and protection authorities when using Google Analytics.

Google Analytics e-commerce measurements
This website uses the “e-commerce measurement” functionality provided by Google Analytics. By means of e-commerce measurement, the website operator can analyze the purchasing behavior of website visitors to improve their online marketing campaigns. This involves recording information such as orders placed, average order volume, shipping costs and the time from viewing to purchasing a product. This data can be summarized by Google under a transaction ID, which is assigned to the respective user or their device.

Google Ads
The website operator uses Google Ads. Google Ads is an online advertising program of Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. Google Ads enables us to play advertisements in the Google search engine or on third-party websites when the user enters certain search terms on Google (keyword targeting). Furthermore, targeted advertisements can be played on the basis of user data (such as location data and interests) available at Google (target group targeting). As the website operator, we can evaluate this data quantitatively by analyzing such things as which search terms have led to the display of our advertisements and how many ads have resulted in corresponding clicks. The use of this service is based on your consent pursuant to Art. 6 (1) (a) GDPR and Art. 25 (1) TDDDG. Any such consent may be revoked at any time. Data transfer to the USA is based on the standard contractual clauses of the EU Commission. For details, refer to:

https://policies.google.com/privacy/frameworks and https://privacy.google.com/businesses/controllerterms/mccs/.

Google Conversion Tracking
This website uses Google Conversion Tracking. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. By means of Google conversion tracking, Google and we can determine whether the user has performed certain actions. For instance, we are able to assess which can evaluate which buttons on our website were clicked how often and which products were viewed or purchased particularly frequently. This information is used to create conversion statistics. We learn the total number of users who clicked on our ads and what actions they took. We do not receive any information that would enable us to personally identify the user. Google itself uses cookies or similar identification technologies for identification purposes. The use of this service requires your consent pursuant to Art. 6 (1) (f) GDPR and Art. 25 (1) TDDDG (Telecommunications-Telemedia Data Protection Act). Any such consent may be revoked at any time. For more information on Google Conversion Tracking, refer to the Google Privacy Policy at: https://policies.google.com/privacy?hl=en.

Meta Pixel (formerly known as Facebook Pixel)
This website uses the Facebook/Meta visitor action pixel for conversion tracking. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the data collected is also transferred to the USA and other third countries. This allows the behavior of page visitors to be tracked after they have been redirected to the provider's website by clicking on a Facebook ad. This allows the effectiveness of the Facebook ads to be evaluated for statistical and market research purposes and future advertising measures to be optimized. The data thus collected remains anonymous for us as the operator of this website; we are not able to draw any conclusions about the identity of the users. However, the data is stored and processed by Facebook, so that a link to the respective user profile may be established and Facebook may use this data for its own advertising purposes, in accordance with the Facebook Data Use Policy (https://facebook.com/about/privacy/). This allows Facebook to enable the placement of advertisements on Facebook pages as well as outside of Facebook. Such use of data is beyond our control as the site operator. The use of this service is based on your consent pursuant to Art. 6 (1) (a) GDPR and Art. 25 (1) TDDDG. Any such consent may be revoked at any time. We use the advanced matching feature within Meta Pixels. Advanced matching allows us to transmit to Meta (Facebook) various types of data (e.g. city of residence, federal state, zip code, hashed email addresses, names, gender, date of birth, or phone number) of our customers and prospects that we collect via our website. This activation allows us to more precisely tailor our advertising campaigns on Facebook to people who are interested in our offerings. In addition, the enhanced matching improves the assignment of website conversions and extends Custom Audiences.

Insofar as personal data is collected on our website with the help of the tool described herein and forwarded to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, are jointly responsible for such data processing (Art. 26 GDPR). This joint responsibility is limited to the collection and forwarding of data to Facebook. The processing by Facebook following the transfer is not part of our joint responsibility. The obligations incumbent on us jointly have been set out in a joint processing agreement addendum. You can find this agreement addendum at: https://www.facebook.com/legal/controller_addendum. According to this agreement addendum, we are responsible for providing the data privacy information when using the Facebook tool and for the data privacy compliant implementation of the tool on our website. Facebook is responsible for the data privacy compliance of Facebook products. You can assert data subject rights (e.g., requests for information) regarding data processed by Facebook directly with Facebook. If you assert the data subject rights with us, we are obliged to forward these to Facebook. Data transfer to the USA is based on the standard contractual clauses of the EU Commission. For details, visit: https://www.facebook.com/legal/EU_data_transfer_addendum and https://www.facebook.com/help/566994660333381.

You can find further information on protecting your privacy in Facebook’s data privacy notices at: https://facebook.com/about/privacy/. Also, you may disable the “Custom Audiences” remarketing feature in the Ad Settings section at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. To be able to do this, you must be logged into Facebook. If you do not have a Facebook account, you can disable Facebook usage-based advertising via the European Interactive Digital Advertising Alliance website at http://www.youronlinechoices.com/de/praferenzmanagement/.

The company is certified in accordance with the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt0000000GnywAAC&status=Active.

LinkedIn Insight tag
This website uses the LinkedIn Insight tag. The provider of this service is the LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.

Data processing with the LinkedIn Insight tag
By means of the LinkedIn Insight Tag, we obtain information about the visitors to our website. If a website visitor is registered with LinkedIn, we can analyze things such as key professional data (e.g., career level, company size, country, location, industry, and job title) of our website visitors, enabling us to better tailor our site to the respective target groups. Furthermore, we can use LinkedIn Insight tags to track whether visitors to our websites make a purchase or take any other action (conversion tracking). Conversion tracking works across multiple devices (e.g., from PC to tablet). Also, the LinkedIn Insight tag provides a retargeting feature that enables us to display targeted off-site advertising to visitors to our website. According to LinkedIn, this is done without any identification of the advertising addressee. LinkedIn itself also collects a number of log files (URL, referrer URL, IP address, device and browser properties and time of access). The IP addresses are shortened or (if they are used to reach LinkedIn members across devices) hashed (pseudonymized). The direct IDs of LinkedIn members are deleted by LinkedIn after seven days. The remaining pseudonymized data is then deleted within 180 days. The data collected by LinkedIn cannot be associated with specific individuals by us as the website operator. LinkedIn will store the collected personal data of website visitors on its servers in the USA and use it in the context of its own advertising measures. For details, refer to the LinkedIn privacy policy at https://www.linkedin.com/legal/privacy-policy#choices-oblig.

Legal basis

Provided that consent has been granted, the use of the aforementioned service is subject to Art. 6 (1) (a) GDPR and Art. 25 TDDDG. Any such consent may be revoked at any time. If no consent has been granted, the use of this services shall be subject to Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in effective advertising measures involving social media. Data transfer to the USA is based on the standard contractual clauses of the EU Commission. For details, refer to https://www.linkedin.com/legal/l/dpa and https://www.linkedin.com/legal/l/eu-sccs.

Objection to the use of LinkedIn Insight tag
If you want to prevent the analysis of the user behavior as well as targeted advertising by LinkedIn, check out the following link:https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out. Furthermore, LinkedIn members can control the use of their personal data for advertising purposes via their account settings. To prevent data collected on our website by LinkedIn to be associated with your LinkedIn account, you must log out of your LinkedIn account before visiting our website. 

Order processing
We have concluded an order processing agreement for the use of the above-mentioned service. This is a contract required by data privacy law, ensuring that the service processes the personal data of our website visitors exclusively in accordance with our instructions and in compliance with the GDPR. 

6. Plugins and tools

YouTube with extended data privacy
This website draws on videos from the YouTube website. The operator of the pages is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. We use YouTube in extended data protection mode. According to YouTube, this mode means that YouTube does not store any information about visitors to this website before they watch the video. However, the transfer of data to YouTube partners is not necessarily excluded by the extended data protection mode. Thus, YouTube – regardless of whether you watch a video – establishes a connection to the Google DoubleClick network.

As soon as you start a YouTube video on this website, a connection to the YouTube servers is established, telling the YouTube server which of our pages you have visited. If you are logged into your YouTube account, you enable YouTube to associate your surfing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account. Furthermore, YouTube may save various cookies on your terminal device after starting a video or may use similar identification technologies (e.g. device fingerprinting). In this way, YouTube can obtain information about visitors to this website. This information is used for purposes such as collecting video statistics, improving the user experience, and preventing fraud attempts.

Once a YouTube video has been started, further data processing may be triggered over which we have no influence. YouTube is used in the interest of an appealing presentation of our online offering. This represents a legitimate interest as defined in Art. 6 (1) (f) GDPR. Provided that corresponding consent has been requested, data is processed exclusively subject to Art. 6 (1) (a) GDPR and Art. 25 (1) TDDDG, insofar as such consent includes the storage of cookies or access to information in the user’s terminal device (such as device fingerprinting) as per TDDDG. Any such consent may be revoked at any time. For more information about data privacy with YouTube, please refer to their privacy policy at https://policies.google.com/privacy.

Google Fonts (local hosting)
This page uses so-called Google Fonts for the uniform display of fonts. Provided by Google, these fonts are installed locally. No connection to Google servers in involved. For further information on Google Fonts, visit https://developers.google.com/fonts/faq and check out the Google Privacy Policy at https://policies.google.com/privacy?hl=en.

Google Maps

This site uses the Google Maps service. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. To enable you to use the functions of Google Maps, it is necessary to store your IP address. This information is usually transferred to a Google server in the USA and stored there. The provider of this site has no influence on this data transmission. If Google Maps is activated, Google may use Google Fonts for the uniform display of fonts. When you access Google Maps, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly. The use of Google Maps supports an appealing presentation of our online offerings, and it makes it easy to locate the places indicated by us on our website. This represents a legitimate interest as per Art. 6 (1) (f) GDPR. Provided that corresponding consent has been requested, processing is done exclusively on the basis of Art. 6 (1) (a) GDPR and Art. 25 (1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s terminal device (e.g. device fingerprinting) as per TDDDG. Any such consent may be revoked at any time.The data transfer to the USA is based on and subject to standard contractual clauses of the EU Commission. For details, see https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/.

For further information on the handling of user data, refer to the Google Privacy Policy: https://policies.google.com/privacy?hl=en. The company is certified in accordance with the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the USA, which is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt000000001L5AAI&status=Active

Userlike with extended data privacy mode
We use Userlike (hereinafter referred to as “Userlike”) to process user requests via our support channels or via live chat systems. The provider is Userlike UG (limited liability), Probsteigasse 44 - 46, 50670 Cologne, Germany. Messages that you send to us can be stored in the Userlike ticket system or answered in live chat by our employees. When you communicate with us via Userlike, we and Userlike store data – including your name and email address (if you have provided these) and your chat history. This data is collated in a profile. Messages sent to us remain with us until you request us to delete them or the purpose for storing said data no longer applies (after we have completed the processing of your request, for instance). Mandatory legal provisions – in particular legal retention periods ­– remain unaffected by the above. The use of Userlike is based on Art. 6 (1) (f) GDPR. We have a legitimate interest in processing your requests as quickly, reliably and efficiently as possible. Provided that corresponding consent has been requested, processing is done exclusively on the basis of Art. 6 (1) (a) GDPR and Art. 25 (1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s terminal device (e.g. device fingerprinting) as per TDDDG. Any such consent may be revoked at any time. For further information, refer to the Userlike data privacy notice: https://www.userlike.com/de/blog/live-chat-software-datenschutz-dsgvo.

Order processing

We have concluded an order processing agreement for the use of the above-mentioned service. This is a contract required by data privacy law, ensuring that the service processes the personal data of our website visitors exclusively in accordance with our instructions and in compliance with the GDPR.

7. eCommerce and payment service providers

Data processing (customer-related and contractual data)
We collect, process and use personal customer-related and contractual data for the purpose of establishing, defining the nature of and amending our contractual relationships. We collect, process and use personal data about the use of this website (usage data) only to the extent necessary to enable the user to consume the service or for billing. The legal basis for this is Art. 6 (1) (b) GDPR. The customer data we collect will be deleted upon completion of the order or termination of the business relationship and expiration of any applicable legal retention periods. Legal retention periods remain unaffected by the above.

8. Own services

Handling of applicant data

We offer you the opportunity to apply for a job at our company (e.g. by e-mail, by mail/post or via our online application form). In the following, we inform you about the scope, purpose and use of your personal data collected as part of the application process. We assure you that the collection, processing and use of your data will be carried out in compliance with applicable data privacy law and any other statutory provisions and that your data will be treated in strict confidence.

Scope and purpose of data collection

If you send us an application, we will process your associated personal data (e.g. contact and communication data, application documents, notes taken during interviews, etc.) insofar as this is necessary to decide on the establishment of an employment relationship. The legal basis for this procedure Section 26 of the German General Data Protection Act (BDSG) under German law (initiation of an employment relationship), Art. 6 (1) (b) GDPR (general contract initiation) and – if you have given your consent – Article 6 (1) (a) GDPR. Any such consent may be revoked at any time. Your personal data will only be passed on within our company to persons involved in the processing of your application. If your application is successful, the data submitted by you will be stored in our data processing systems on the basis of Section 26 of the German General Data Protection Act (BDSG) and Art. 6 (1) (b) GDPR for the purpose of implementing the employment relationship.

Data retention period
If we are not in a position to make you a job offer, if you reject a job offer, or if you withdraw your application, we reserve the right to retain the data you have provided on the basis of our legitimate interests (Art. 6 (1) (f) GDPR) for up to 6 months as of the end of the application process (rejection or withdrawal of the application). Subsequently, this data will be deleted and the physical application documents will be destroyed. Said data storage specifically serves to provide evidence in the event of a legal dispute. If it is apparent that the data will be required after the 6-month period has expired (e.g. due to an impending or pending legal dispute), the data will not be deleted until the purpose for continued storage no longer exists. Longer storage periods may also apply if you have given your consent (Art. 6 (1) (a) GDPR) or if regulatory storage requirements and obligations rule out deletion.

Acceptance to our applicant pool
Even if we do not make you a job offer, there is the option of including you in our applicant pool. If you are accepted to the applicant pool, all documents and details from your application will be transferred to this pool so we can contact you in the event of suitable vacancies. Inclusion in the applicant pool is based exclusively on your express consent (Art. 6 (1) (a) GDPR). The provision of consent is voluntary and is not related to the current application process. The applicant is free to revoke their application at any time. In this case, your data will be irrevocably deleted from the applicant pool, unless regulatory requirements call for retention. The data from the applicant pool will be irrevocably deleted no later than two years after consent has been given.

Bing Ads Remarketing

We use technologies from Bing Ads (bingads.microsoft.com) on our website. These are provided and operated by Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA (“Microsoft”). They enable us to display our advertisements to you when you continue to use the Internet after visiting our website. A cookie is set on your terminal device if you have accessed our website via a Microsoft Bing ad. This enables both Microsoft and us to determine that an ad has been clicked on. No personal information about the identity of the user is processed. The legal basis for the processing is Art. 6 (1) (a) GDPR. Your consent is required for processing. For more information on the data privacy policy of Microsoft, refer to: www.privacy.microsoft.com/privacystatement.

jsDelivr CDN
We use a so-called “Content Delivery Network” (CDN) from jsDelivr. The purpose of this service is to speed up the delivery of website content through servers connected via the Internet. The processing of data is limited to the above-mentioned purposes. For this purpose, the browser you use needs to connect to the servers of the CDN, becoming aware that our website was accessed via your IP address. The use is subject to Art. 6 (1) (f) GDPR (legitimate interest). For further information, refer to the jsDelivr Privacy Policy: https://www.jsdelivr.com/privacy-policy-jsdelivr-net/ 

LinkedIn Analytics and LinkedIn Ads
Our website uses the conversion tracking technology and the retargeting function of the LinkedIn Corporation. This enables us to show personalised ads to visitors to our website on LinkedIn. We can also create anonymous reports on the performance of the ads and information on website interaction. The LinkedIn Insight tag is embedded in this website for this purpose. This tag establishes a connection to the LinkedIn server if you visit our website and are logged into your LinkedIn account at the same time. Further information on data protection and the rights of data subjects can be found on LinkedIn at www.linkedin.com/legal/privacy-policy. If you are logged into LinkedIn, you can deactivate the collection of data at any time via the following link: www.linkedin.com/psettings/enhanced-advertising. The legal basis for the processing of personal data is Art. 6 (1) a GDPR (consent).

Whistleblower reporting portal
We have set up a reporting portal in accordance with the Whistleblower Protection Act (HinSchG). This is operated by the outsourced internal reporting office EQS Group, Karlstraße 47, 80333 Munich. The relevant reporting portal is linked via the menu item ‘Whistleblower System’. Further data protection information can be found in the data protection declaration provided there. The processing of your data is based on your report in accordance with Art. 6 (1) a GDPR (consent). In order to fulfil legal obligations, the processing is carried out in accordance with Art. 6 para. 1 c DSGVO. In addition, the processing of your personal data in individual areas is carried out in accordance with Art. 6 para. 1 f DSGVO. If special categories of data are processed in accordance with Art. 9 DSGVO, this is done on the basis of your consent in accordance with Art. 9 para. 2 a DSGVO. Anonymised personal data is used for statistical purposes.

Captcha.eu
We use the Captcha.eu service on our website. The provider is Captcha GmbH, Muthgasse 2, 1190 Vienna, Austria. The purpose of captcha.eu is to ensure that entries in forms are not made by technical tools or bots, but by human users. The following data is processed: IP address (truncated), device type and model, browser type and model, mouse movements and time intervals between keystrokes. This processing is carried out to avert risks on the basis of Art. 6 (1f) GDPR (legitimate interest).

Personio (applicant management software)
We use the applicant management software from Personio (Personio GmbH, Rundfunkplatz 4, 80335, Munich, Germany). If you use our application form, the data and information you enter there will be automatically saved in this system. We have concluded an order processing agreement with this service provider in accordance with Art. 28 GDPR. Further information on data protection can be found at www.personio.de/datenschutzerklaerung/. We collect and process your data in accordance with Art. 6 para. 1 a GDPR (consent).

LetsCast.fm
We use the LetsCast.fm service on our website. This service is used with the aim of providing you with a variety of podcasts. LetsCast.fm is Produktgenuss GmbH, Vereinsstraße 51, 20357 Hamburg. The processing is carried out on the basis of Article 6(1)(f) GDPR (legitimate interest). Further information on LetsCast.fm's data protection policy can be found at https://letscast.fm/privacy.

Registration of bicycle dealers on this website
You can register on our website to be included in our database of bicycle dealers so that clients can find you through it. The following data is collected from you to create an account:

Dealer name
Website (optional)
email address
Address (street, postcode, city)
VAT registration number (optional)
Tax number
Title, first name, surname
Telephone
Feedback regarding knowledge of Bikeleasing

The collection and processing of your data in the context of registration with subsequent creation of the account is carried out on the legal basis of consent in accordance with Art. 6 para. 1a GDPR. The processing of your personal data in the context of a co-operation is then carried out on the legal basis of a contractual agreement in accordance with Art. 6 para. 1b DSGVO. Please note that if there is an existing contractual relationship between one of our customers and us, personal data about you or your employees and, if applicable, other data about your company will be passed on to and processed by our lessor. The lessor is an independent body in accordance with the GDPR.

HubSpot Forms
We use HubSpot Forms on our website. This is a service provided by HubSpot, Inc. This service is used to store data entered in forms. The data provided can be stored and further processed in our CRM system. The use of this service is aimed at optimising our marketing measures and improving the quality of our services on the website. The legal basis for this is Art. 6 para. 1f DSGVO (legitimate interest). The privacy policy for HubSpot Forms can be found at: https://legal.hubspot.com/privacy-policy.

Hubspot Analytics
This is a transfer of personal data to a country outside the European Union. The transfer of data to the USA is based on Art. 45 GDPR of the European Commission's adequacy decision C(2023) 4745. The data recipient has undertaken to comply with the data processing principles of the Data Privacy Framework (DPF).

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